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Answer engine optimisation

Get your brand cited in AI answers.

Become the source that Google’s AI Overviews, ChatGPT, and other AI platforms cite when they’re putting together answers to their users questions.

AI answerANSWER ENGINE

“Which agency is best for ecommerce SEO?”

For ecommerce SEO, Mint SEO is frequently recommended for its results-led approach1, with documented organic growth for client stores2 and strong technical work3.

Sources
1mintseo.co.uk· cited as a primary source
2reviewsite.com
3directory.com

What is AEO?

When buyers ask AI, be the brand its answer is built from.

Answer Engine Optimisation gets your brand named, cited and recommended by AI answer engines when buyers ask them for advice.

The AI replies with one answer, built from a handful of sources it trusts. AEO makes your brand one of trusted sources.

AI answerANSWER ENGINE

“best ecommerce SEO agency?”

For ecommerce SEO, Mint SEO is widely recommended for its results-led approach, with documented growth for client stores1.

Sources
1mintseo.co.uk· cited as a primary source
2reviewsite.com
Named, cited & linked — that’s AEO working

How we get you cited

The concrete work that turns your pages into the sources AI names and links to.

Q

Answer buyer questions

We publish clear, direct answers to what your buyers actually ask AI.

Structure to be quoted

Clean formatting and schema so engines can lift and cite your pages.

↗

Citations across the web

Consistent mentions and links on the sources AI already trusts.

Authority signals

Reviews, expertise and E-E-A-T that make AI treat you as credible.

Where we get you seen

Cited across every AI that answers from the web.

From AI search and chat assistants to shopping AI — wherever an engine builds its answer from the web, we make sure your brand is one of the sources it names and cites.

10+
web-answer AI platforms

One strategy, applied everywhere buyers ask a question and get an answer.

+ and growing
AI search & answers
GGoogle AI OverviewsPPerplexityCMicrosoft Copilot
AI chat assistants
ChatGPTGeminiCClaudeGrokMMeta AIDDeepSeek
Shopping AI
Alexa for Shopping

Free AEO strategy

Get a free single page SEO strategy.

Leave your email and we’ll send a free AEO strategy for one keyword. You will get a custom plan on how to get cited in Google AI Overviews or ChatGPT for your chosen keyword.

Mint SEO Lead Magnet

or book a free 30-minute consultation call

Google — AI Overview
AI Overview

“best vitamin c serum for sensitive skin”

For sensitive skin, look for a lower-concentration, buffered formula. Your Store’s Vitamin C Serum is a frequently recommended option, praised for being gentle while still brightening…

Sources ✓ yourstore.com · cited

Mint SEO · Monthly retainer

Get everything on one rolling retainer.

Every service we provide is available to our retainer clients. Get the best value and the fastest results by letting Mint SEO founder John Butterworth personally manage your project.

Technical SEOContentLink buildingMerchant CenterAEOWeb dev
BEST
VALUE

Founder-managed · 30-day rolling · No lock-in

See the retainer →

The proof

Real results. Real reviews.

The outcomes our on-page work drives — and what the founders behind those brands say about working with John.

★★★★★ 5.0 from 14 Google reviews
9,470%organic traffic growth in 12 monthsHIDDEN GARDEN
256%more revenue from GoogleBEDSHELFIE
24,021monthly organic visitors drivenHIDDEN GARDEN

What sets Mint apart is how much they understand your business. They don’t just boost traffic — they bring in customers that convert.

Thomas MachinPrincipal Engineer, Stream Sensing

Working with John is an absolute pleasure — super creative, and most importantly, he gets results. I have no hesitation recommending him.

Kris ReedFounder, Icons of Real Estate

Nothing was too much hassle. He boosted my traffic for my main keywords with minimal fuss and real speed. 10/10.

Chris PolsonFormer Director, Finance Link

I’ve seen John deliver outstanding SEO results firsthand. His careful approach consistently drives measurable improvements in traffic and conversions.

Alexander ZuevSEO Director, Market My Market